Oct 05, 2017
Learfield, a leading provider of integrated marketing solutions in college sports, and IMG, a global leader in sports, events, media, and fashion, today announced a definitive agreement under which Learfield and IMG College, the collegiate division of IMG, will merge to create a more dynamic service provider in the increasingly competitive sports and entertainment marketing landscape. Learfield and IMG, which is a subsidiary of WME | IMG, are both privately held companies, and financial terms of the transaction were not disclosed. Read more.