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UC Davis Signs IMG as Exclusive Third Party Sales Representative

Oct 28, 2009

AVIS, California - The University of California, Davis Department of Athletics today announced it has reached an agreement with IMG College, a division of IMG Worldwide, to be the exclusive third party sales representative for corporate sponsorships.

"UC Davis has done an excellent job in creating a top-notch athletic program and we are honored to partner with the University," said Scott Mackenzie, Regional Vice President of the West Region, IMG College. "We look forward to expanding the opportunities of UC Davis' corporate sponsorship program utilizing the global resources of IMG."

"By teaming with IMG, we are confident that our corporate sponsorship program will reach its maximum potential," said Greg Warzecka, Director of Athletics, UC Davis. "This arrangement will help to aid the financial stability of UC Davis Athletics as we add new sources of revenue to the budget."

The deal is effective through June 30, 2012.

About IMG College
IMG College is the leader in developing integrated licensing, marketing, and multimedia opportunities for the nation's top collegiate brands across local, regional, and national platforms. IMG College partners include the NCAA and its 88 championships, NCAA Football, leading conferences, and some of the most prestigious universities in the country. IMG College is a division of IMG Worldwide, the world's premiere sports, media, and entertainment company. For more information, please visit www.imgworld.com.

About The University of California, Davis
The University of California, Davis is a research university, currently with more than 30,000 undergraduate, graduate and professional students. The University of California, Davis sponsors 27 sports for men and women and is an NCAA Division I member of the Big West Conference in most sports and also holds affiliations for specific sports in several others including the Pac-10 Conference and Mountain Pacific Sports Federation. For more information about UC Davis Athletics please go to http://ucdavisaggies.cstv.com/.