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IMG Taps Cory Moss to Lead The Collegiate Licensing Company and Elevates Other Key Executives
As Oldest and Largest Collegiate Licensing Company Celebrates 30 Years, Next Generation of Leadership in Place to Continue to Serve Fans and Hundreds of Partners
Jun 06, 2011

ATLANTA, Georgia, (June 6, 2011) – IMG today announced it has named Cory Moss Senior Vice President and Managing Director of The Collegiate Licensing Company (CLC), a division within IMG’s industry-leading college division.

Moss, a 17-year veteran of CLC, previously served as Senior Vice President of Operations and Properties. Effective immediately, he will assume the company’s top position, which was vacated by Derek Eiler in April of this year when he moved into a special projects role within IMG College. Moss will report to Mark Dyer, Chief Innovation Officer for IMG College. Dyer, who before joining IMG in 2008 led NASCAR’s licensing business and subsequently that sport’s largest licensee, Motorsports Authentics, oversees IMG College’s non-media business lines including licensing and brand management, stadium seating and ticketing solutions.

Additionally, the company is making changes to better align its leadership team around key business objectives of brand management, protection, and development. John Greeley will assume the duties of Senior Vice President-Properties, responsible for CLC’s school and conference partnerships. Scott Bouyack will serve as Senior Vice President-Brand and Business Development, responsible for retail channel growth and pursuing new business opportunities. Catherine Singer will be promoted to Senior Vice President-Operations, responsible for day-to-day oversight of business systems and processes within the organization.

“CLC is one of the cornerstones of our IMG College business, and we are excited to have Cory lead the charge as we work with our institutional partners to grow their brands and increase their retail presence across the country,” stated Ben C. Sutton, Jr., President of IMG College. “Cory’s experience and past success at CLC and in the collegiate market, combined with his strong relationships in the industry and a clear vision for the business, made him the right choice.”

CLC was established in 1981 by former University of Tennessee Head Coach Bill Battle, who quickly grew the company to become the industry leader, representing more than 200 of the top colleges, universities, bowl games, athletic conferences, The Heisman Trophy and the NCAA. Over its 30-year history, the market for collegiate licensed merchandise has grown from $250 million at retail to more than $4.3 billion today.

IMG acquired CLC in 2007 to start its collegiate business, which has now grown to encompass multimedia rights, licensing, events and hospitality, marketing, stadium and arena development, stadium seating solutions, ticketing, sales, and consulting with partnerships at more than 200 institutions.

“As CLC celebrates its 30th anniversary, I am excited and honored to lead the future of our organization,” added Moss. “We have a dedicated, tenured staff of strong leaders and licensing experts. We look forward to strategically growing the market for collegiate licensed merchandise to best serve our collegiate institutions, licensees, and retailer partners.”

In helping partners maximize their intellectual property rights, CLC works with its partner institutions to secure license agreements with manufacturers that will best ensure the availability of a diverse, high-quality range of college products to best satisfy consumer demand while helping universities generate consistent revenues and maintain institutional values.

About The Collegiate Licensing Company
CLC is a division of global sports and entertainment company IMG. Founded in 1981, CLC is the oldest and largest collegiate licensing agency in the U.S. and currently represents nearly 200 colleges, universities, bowl games, athletic conferences, The Heisman Trophy and the NCAA. The mission of CLC is to be the guiding force in collegiate trademark licensing and one of the top sports licensing firms in the country. In helping partners maximize their intellectual property rights, CLC is dedicated to being a center of excellence in providing licensing services of the highest quality to its member institutions, licensees, retailers and consumers. Headquartered in Atlanta (Ga.), CLC is a full-service licensing representative, which employs a staff of more than 80 licensing professionals who provide full-service capabilities in brand protection, brand management, and brand development. For more information on CLC, visit:

About IMG College
IMG College is the leading multimedia, marketing and licensing/brand management company in America representing more than 200 of the nation’s top collegiate properties including the NCAA and its 88 championships, NCAA Football, leading conferences, and many of the most prestigious colleges and universities in the country. Headquartered in Winston Salem, N.C., IMG College employs 700 people in nearly 100 offices throughout the U.S. with annual sales of nearly $450 million. IMG College is the leader in capturing consumer devotion to college sports through partnership opportunities in multimedia rights, licensing, events and hospitality, marketing, stadium and arena development, stadium seating solutions, ticketing, sales, and consulting. IMG College produces nearly 30,000 hours of radio programming on the largest sports network in the country, manages nearly 5,000 hours of local television programming, is the leading publisher of college sports publications in America, and is the largest manager of university athletic websites. IMG College is a division of IMG Worldwide, a global sports, fashion and media business. For more information, please visit