America's Home for College Sports

WIBW-TV Topeka Joins Jayhawk IMG Television Network

May 24, 2011

LAWRENCE, Kan. - The University of Kansas Department of Athletics today announced that CBS affiliate WIBW-TV has become Topeka's affiliate on the Jayhawk IMG Television Network under a four-year agreement.

Under the terms of the new agreement between WIBW and Jayhawk IMG Sports Marketing, the multimedia rights partner for the University of Kansas that manages Jayhawk TV, WIBW will carry all live Jayhawk IMG Television Network men's basketball games. Last season, the Jayhawk IMG Network aired the eight games that were not shown on CBS, ESPN, Fox or the Big 12 Conference regional package.

It will also air all football, men's and women's basketball coaches' shows, football and men's basketball pre- and post-season specials, and any other mutually agreed upon programming. Live women's basketball games will air either on WIBW or an affiliate station.

WIBW will broadcast all Jayhawk IMG Television Network men's basketball games in High Definition (HD) for the first time in Topeka, and it will also be the first time women's games, produced by Jayhawk IMG Sports Network, will be broadcast live over the air in Topeka.

In addition to the television agreement, WIBW has become a corporate sponsor with Jayhawk IMG Sports Marketing for the same term, creating a multi-dimensional strategic partner for Kansas Athletics.

"We are excited to announce WIBW as our new television and marketing partner in Topeka," said Jason Booker, general manager of Jayhawk IMG Sports Marketing in Lawrence. "During our discussions, WIBW emphatically displayed its commitment and overall vision for working with Kansas Athletics. We look forward to working with the WIBW staff to enhance the Kansas Athletics brand in Topeka, while providing new opportunities to promote and market all of our programs on their station."

WIBW had previously been a Jayhawk Television affiliate in an agreement that expired in 2006. "Kansas athletics and WIBW have had a tradition together for years," said Jim Ogle, general manager of WIBW. "I am excited that we are able to re-establish that tradition in this agreement."

The new agreement will run through the 2014-15 academic year.

About IMG College
IMG College is the leading multimedia, marketing and licensing/brand management company in America representing more than 200 of the nation's top collegiate properties including the NCAA and its 88 championships, NCAA Football, leading conferences, and many of the most prestigious colleges and universities in the country. Headquartered in Winston Salem, N.C., IMG College employs 700 people in nearly 100 offices throughout the U.S. with annual sales of nearly $450 million. IMG College is the leader in capturing consumer devotion to college sports through partnership opportunities in multimedia rights, licensing, events and hospitality, marketing, stadium and arena development, stadium seating solutions, ticketing, sales, and consulting. IMG College produces nearly 30,000 hours of radio programming on the largest sports network in the country, manages nearly 5,000 hours of local television programming, is the leading publisher of college sports publications, and is the largest manager of university athletic websites. IMG College is a division of IMG Worldwide, a global sports, fashion and media business. For more information, please visit www.imgworld.com.

About WIBW
WIBW broadcasts CBS and MyNetowrk television to viewers in the 17-county Topeka television market. WIBW is Topeka's first and dominate television station. It's newscasts reach more people than any other television station or newspaper in the region. Gray Television owns WIBW. Gray Television, Inc. is a television broadcast company headquartered in Atlanta, GA. Gray currently operates 36 television stations serving 30 markets. It broadcasts a primary channel from each of our stations and also operate at least one digital second channel from the majority of our stations. Each primary channels are affiliated with either CBS (17 channels), NBC (10 channels), ABC (8 channels) or FOX (1 channel). In addition, it operates 40 digital second channels that are affiliated with either ABC (1 channel), FOX (4 channels), CW (8 channels), MyNetworkTV (18 channels), Universal Sports Network (2 channels) and The Country Network (1 channel) or are operated as local news/weather channels (6 channels).