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IMG and Loyola University Chicago Form Athletics Sponsorship Consulting Agreement

Jun 04, 2013

WINSTON-SALEM, N.C., (June 4, 2013) – IMG College, the nation’s leader in college sports marketing, today announced it has reached an agreement with Loyola University Chicago for a multi-year athletics sponsorship consulting partnership.

“By teaming with IMG College, we are excited about the opportunity to expand Loyola University Chicago’s sponsorship portfolio and reach our maximum potential,” said Dr. M. Grace Calhoun, Assistant Vice President and Director of Athletics, Loyola University Chicago. “We are confident that utilizing IMG’s global resources, experience, and expertise will result in increased exposure and continued growth for our athletics program.”

Under the terms of the agreement, IMG College will provide consulting services and sales representation for Loyola University. IMG College will also have the ability to sell into Loyola’s sponsorship program, while the local sales team will continue to be the responsibility of the University.

“Loyola University Chicago has done an excellent job in creating a top-notch athletics program, and we are honored to partner with the University to help build on its success,” said Mike Wolfert, Vice President of Regional Properties, IMG College. “We look forward to helping expand the opportunities of the University’s corporate sponsorship program now and into the future.”

Since its inception in 2007, IMG College has grown to represent the sponsorship or multimedia rights for more than 100 collegiate properties.

About IMG College
IMG College is the leading multimedia, marketing and licensing/brand management company in America representing more than 200 of the nation’s top collegiate properties including the NCAA and its 89 championships, NCAA Football, leading conferences, and many of the most prestigious colleges and universities in the country. Headquartered in Winston Salem, N.C., IMG College employs 700 people in nearly 100 offices throughout the U.S. with annual sales of nearly $450 million. IMG College is the leader in capturing consumer devotion to college sports through partnership opportunities in multimedia rights, licensing, events and hospitality, marketing, stadium and arena development, stadium seating solutions, ticketing, sales, and consulting. IMG College produces nearly 30,000 hours of radio programming on the largest sports network in the country, manages nearly 5,000 hours of local television programming, is the leading publisher of college sports publications, and is the largest manager of university athletic websites. IMG College is a division of IMG Worldwide, a global sports, fashion and media business. For more information, please visit www.imgworld.com.

About Loyola University Chicago
Founded in 1870, Loyola University Chicago is one of the nation’s largest Jesuit, Catholic universities, with nearly 16,000 students, hailing from all 50 states and 82 countries. Consistently ranked a top national university by U.S. News & World Report, Loyola is also among a select group of universities recognized for community service and engagement by prestigious national organizations like the Carnegie Foundation and the Corporation for National and Community Service. Loyola boasts a long and storied tradition in athletics and to this day remains the only school from the state of Illinois to have won the NCAA Division I Men’s Basketball Championship (1963). Beginning July 1, 2013, all 15 of Loyola’s varsity athletics teams, with the exception of men’s volleyball, will begin competing in the Missouri Valley Conference.