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Michigan Announces Partnership with Flagstar Bank

Oct 04, 2012

The University of Michigan Athletic Department and IMG College today announced that Flagstar Bank, the largest bank headquartered in Michigan, has become an official partner of Michigan Athletics. The bank’s support of U-M Athletics will focus on presenting sponsorships to two key digital assets, a student rewards program featured on a mobile app, and the university’s official athletics website, mgoblue.com. The partnership was brokered by IMG College, which has been the multimedia rights partner for UM since 2008.  Read more.

Hershey Blazes College Trail for CPGs

Sep 05, 2012

In a classic ad campaign for Hershey Company’s Reese’s brand, chocolate and peanut butter collided to make for a very tasty combination. The match of college sports and Reese’s is adding up to the same kind of very effective combination. Read more.

Lowe's, IMG College Sign Unprecedented Strategic Agreement to Reach College Sports Fans via Official Social Media Channels

Aug 30, 2012

Lowe’s Companies, Inc. (NYSE: LOW) and IMG College today announced an unprecedented national marketing agreement that helps the home improvement retailer reach college sports fans where dialogue is a game changer: official social media platforms.  Read more.

Penn State Wins College Colors Day Spirit Cup in Pledge Your Allegiance Competition

Aug 29, 2012

The Collegiate Licensing Company (CLC), a division of IMG College, and NCAA Football today announced The Pennsylvania State University as the winner of the inaugural College Colors Day Spirit Cup and $10,000 toward the University’s general scholarship fund. Read more.

IMG and Wofford College Extend Athletics Multimedia Rights Partnership

Aug 27, 2012

IMG College, a division of IMG Worldwide, today announced it has reached an agreement with Wofford College for a 10-year extension to its current multimedia rights partnership. The new deal will take effect immediately.  Read more.

Jayhawk IMG Sports Marketing Announces Sponsorship Renewal With Kansas Sampler

Aug 20, 2012

Jayhawk IMG Sports Marketing, the multimedia rights partner for the University of Kansas and an IMG College property, today announced it has renewed its sponsorship agreement with Kansas Sampler, a Kansas sports apparel and gift boutique. Kansas Sampler has been a partner of Kansas Athletics since 2010.  Read more.

Air Force Academy Announces Radio Partnership With Denver Sports Radio 104.3 The Fan

Aug 14, 2012

Lincoln Financial Media and the Air Force IMG Sports Network announced today a multi-year affiliation agreement with Sports Radio 104.3 The Fan. KKFN-FM will carry all Air Force football game broadcasts beginning in 2012, plus a weekly interview featuring Falcons Head Football Troy Calhoun. Read more.

The Collegiate Licensing Company Extends Partnership With Notre Dame

Aug 06, 2012

The Collegiate Licensing Company (CLC), a division of IMG College, today announced it has extended its partnership agreement with the University of Notre Dame to continue managing its trademark licensing program. Read more.

The Collegiate Licensing Company and NCAA Football Launch Pledge Your Allegiance for College Colors Day Competition on ESPN.com

Aug 01, 2012

In an effort to celebrate the excitement and energy surrounding the kickoff of the 2012 college football season, The Collegiate Licensing Company (CLC), a division of IMG College, and NCAA Football today announced the launch of Pledge Your Allegiance for College Colors Day, an inaugural national spirit competition powered by ESPN.com.  Read more.

Bank of the West Inks Sponsorship Deals with Three IMG College Properties In Major West Coast Markets

Jul 26, 2012

A trio of IMG College west coast partner properties undergoing significant renovation projects has inked sponsorship deals with Bank of the West. Read more.

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